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Marketing Your Site   What's New   Monthly Tip   Links   Just for Grins Monthly Newsletter September 2018 Edition

Marketing Your Website

What's New ?
Sometimes You Have To Ask

When is the last time you asked a customer, “What can we do to better to serve you?” or “How can we offer a better buying experience.” The question isn’t as important as the intent behind asking it. Many of us forget at times what drives our business. It is, and always will be our customers. Genuinely caring about what our customers want may be the single most important trait of a successful businessman or woman.

The easiest way to determine what your customers want is to ask them. Don’t ask a question because it sounds good; ask a question because you truly want to find out how your business can better serve your customers. People are quick to spot someone who is posturing for a sale or saying whatever they think may sound good at the time.

Formulate your questions carefully. If you ask an open-ended question like, “how can we improve?” You may set yourself up for expectations you simply cannot meet. A customer may suggest an improvement that is far beyond the ability of the business to deliver. Once the customer makes the suggestion their expectation that you will try to address the issue is heightened. Notice the example questions above relate to specific areas, the buying experience, and service.

Ask several customers so you can determine if there is a consensus regarding the areas your business can work on. Do not try to explain away a response by telling a customer why you cannot, should not, or won’t be implementing any changes they may suggest. Listen, and listen carefully to every response. Remember, these are the people that make your business successful, everything they say is important.

If a customer request or suggestion poses a challenge let the customer know you will look into the matter. If you later determine that the issue cannot be overcome, you can let the customer know the reasons why at a later date. This not only gives you time to consider the issue but it also provides you with an opportunity to prepare your explanation so it is reasonable and well thought out.

We are taught at a young age to ask if we want something. I don’t think it is out of line to expect us to ask our customers questions if we want their business.
Wing's Repair & Towing

Wing's Repair & Towing, Inc. in Avoca, IA has a new responsive website. Information regarding their truck repair, towing services and truck wash are all available on the new site.

Visit Wing's Repair & Towing online and view their gallery to see some of their work.

Quick Tip

We all know that search engines care a lot about how many people click on a given search result. But did you know that they pay even more attention to how long people stay on a site once they arrive? The time spent on a website is known as dwell time. The average dwell time for a top ten Google search result is 3 minutes and 10 seconds. Once someone arrives at one of these top ten ranked sites they spend an average of 3:10 on that site before they bounce.

This makes sense when you consider that if someone sticks around they probably find the content relevant and valuable.

Click throughs (search result clicked on) are still very important as search engines index sites higher if they are getting a high click through rate. This means it is important that our page titles and descriptions make sense and attract attention.
#########    Just for Grins    #########  
From the Mind of Demetri Martin
1. I was on the street. This guy waved to me, and he came up to me and said, I'm sorry, I thought you were someone else. And I said, I am.
2. If I had a bookstore, I would make all the mystery novels hard to find.
3. I think one of the most groundbreaking inventions of all time is the jackhammer.

4. One time, I was riding the escalator and I tripped. I fell down the stairs for an hour and a half.
When you have a fat friend, there are no see-saws… only catapults.
6. Whenever I'm on my computer, I don't type 'lol'. I type 'lqtm' - laugh quietly to myself. It's more honest.
7. I bought a dictionary, and the first thing I did was look up dictionary… it said “you’re a jerk.”
8. Saying 'I'm sorry' is the same as saying, ' I apologize.' Except at a funeral.
9. I wanna make a jigsaw puzzle that's 40,000 pieces, and when you finish it, it says 'go outside.'
10. The easiest time to add insult to injury is when you're signing somebody's cast.
Links of Interest Monthly Tip

Denison Links 
Area Website Directory, Recipe Database, Family Resource Links, and E-Minder

 Monarch Country  
Highlights, Scores, Schedules and More..

Marketing Edge Blog
Marketing tips and Commentary

Are You Being Misspelled?
September 2018 Marketing Edge Blog Post

Open Source software that helps you synchronize and compare files and folders

Wing's Repair & Towing
Wing's Repair & Towing, Inc. has a new responsive website.

Arbitrary Awards
Arbitrary awards that you can print and hang on your wall or present as a gift.

Sell Me Something Weird or Confusing
This site directs you to some of the strangest things for sale on EBay. 


FreeFileSync is a free Open Source software that helps you synchronize and compare files and folders for Windows, Linux and Mac OS X. It is designed to save you time setting up and running data backups and synchronization jobs.

Synchronize and compare folders on your network share, local disks, and USB drives.

You can use FreeFileSync to synchronize mobile devices via MTP (Media Transfer Protocol often found on Android, iPhone, tablet, digital cameras, etc.)

FreeFileSync allows you to manage versions and keep a history of deleted/updated files and Include and exclude files via filter.

You can use FreeFileSync to analyze two folders, compare any differences (even at a binary level) and synchronize one folder with another.

View the FAQ and video tutorials on their website to get started.

Visit FreeFileSync to find out more.

Contact: PPP Design

Visit PPP Design Online

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