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Marketing Your Site   What's New   Monthly Tip   Links   Just for Grins Monthly Newsletter March 2017 Edition

Marketing Your Website

What's New ?
Multiple Audiences

While working on a home improvement project recently I stopped to consider my next step. Two of our grown sons were visiting and one of them entered the room from the door behind me. I asked without looking up what they thought the next step should be?

Our sons, like anyone else, have different strengths, one is very good at rough construction, another can handle the fine detailed work and the third is very mechanical. At that moment I needed the one with fine detail skills but since I hadn't looked first I ended up with the one with rough construction skills. I listened, although only half heartedly since I knew this wasn't an area he excelled in. I should have posed my question to the right audience.

A website can develop similar problems as a business grows and expands its line of products and services. The home page may address the needs of many of your visitors but may not address the needs of others. Take a moment and examine what your visitors may be looking for when they arrive at your website. Is it obvious that you offer what they need? If not, it may be time to modify your home page so it can address each of your audiences.

If you have recently added a new page to your website or added a new product line to your business offerings make certain the item is referenced on the home page of your site. If visitors can’t readily find information about the item(s) they will move on. In most cases a menu link will not suffice. Visitors want to know they have arrived at the right place. Promoting product lines that aren’t referenced on the home page of your site is like giving out a phone book with every other name missing, your visitors may not find what they need and will undoubtedly become frustrated.

You can use bold headers to highlight each major product line or service and link to the appropriate content from there. Otherwise your visitors will end up getting answers to questions they never asked.
eDrink and a Hollow Flashlight

Ann Makosinski was recently named a “Young Inventor of the Year” by Popular Science Magazine. Her inventions, the eDrink and Hollow Flashlight not only serve a practical purpose but they are environmentally friendly as well.

The Hollow Flashlight turns the heat from a users hand in to energy which powers the light. Ann created the flashlight when she was 15 years old and won the coveted Google Science fair for her age group.

The eDrink is a mug that creates electricity by converting some of the heat from a hot cup of coffee and using that electricity to trickle charge your phone or other device.

You can read more about the eDrink at Mega Tech News and view a video of Ann Makosinski on the Tonight Show with Jimmy Fallon. Ann is currently a student at the University of British Columbia.
#########    Just for Grins    #########  
What Did They Say?
1. Don't spell part backwards. It's a trap.
2. My mom said that if I don't get off my computer and do my homework she'll slam my head on the keyboard, but I think she's joki8rkljreun8f4ny84c8y4t58lym4wthylmhawt4mylt4amlathnatyn
3. My wife had her driver's test the other day. She got 8 out of 10. The other 2 guys jumped clear.
4. When I told the doctor about my loss of memory, he made me pay in advance.
5. I think it's wrong that only one company makes the game Monopoly.
6. I saw a sign that said "Watch for children" and I thought, "That sounds like a fair trade".

7. You haven't experienced awkward until you try to tickle someone who isn't ticklish.
8. I eat my tacos over a Tortilla. That way when stuff falls out, BOOM, bonus taco.
College is the opposite of kidnapping. They demand $100,000 from you or they'll send your kid back.

I'm stuck somewhere between playing my cards right & not playing with a full deck.
Links of Interest Monthly Tip

Denison Links 
Area Website Directory, Recipe Database, Family Resource Links, and E-Minder

 Monarch Country  
Highlights, Scores, Schedules and More..

Marketing Edge Blog
Marketing tips and Commentary

Definitely Denison
Find out More about Denison (Where to shop, eat and stay)

Brand Building
March 2017 Marketing Edge Blog Post

Send Anywhere
Free File Transfer

Mega Tech News
eDrink article and Tonight Show video

Send Anywhere

Send Anywhere makes it easy and convenient to transfer files using most devices. Large files are no problem since Send Anywhere allows for files as large as 10GB with some plugins.

You can transfer files using virtually any device and the Send Anywhere website also allows you to send files directly from their home page. You choose the files to be transferred and a 6 digit code is generated that you pas along to whoever you wish to receive the file transfer. The person receiving the file(s) inputs the code and downloads the files. The 6 digit code is valid for a limited time so it is important the file transfer is coordinated.

Send anywhere has an app for ios, Android, Windows desktops as well as a plugin for Gmail, Outlook and more. The service is free and provides a unique solution to several transfer problems.

Find out more about Send Anywhere here.

Contact: PPP Design

Visit PPP Design Online

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