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Marketing Your Site   What's New   Monthly Tip   Links   Just for Grins Monthly Newsletter February 2018 Edition

Marketing Your Website

What's New ?
Demonstrating Value

One of the most important things that businesses do is bring in new customers. Just as important is retaining existing customers. Technology changes have made it easier in some ways but that same technology has broadened the market and introduced new competition. So, how can we attract new and keep existing customers?

Over the years businesses have employed a multitude of methods to attract new customers and hold on to the customers they already have. Many work, some don’t. If you think of these many methods as a way of knitting a safety blanket for the businesses future it becomes obvious there is one common thread that runs through each successful technique. Each effective method demonstrates value to the consumer.

How can we demonstrate value in our promotions? The first step is to determine the reason for the promotion. Does the promotion benefit your business or your customer? If it only benefits your business, consider how the same promotion can illustrate the benefits to your customer. If your ad focuses on “I”, “We”, “Us”; then change the focus to “You” and “Your”. Instead of saying, “We offer the best plan.” Try, “You will benefit from the best plan.” The difference is subtle but effective.

Often, as business owners, we develop blinders when it comes to our products, we don’t always understand the real reasons our customers use our goods or services. Take the time to ask people who have already purchased your products why they made the purchase. The results may be completely different than you expect.

Once we focus on demonstrating value in our marketing, retaining existing customers and attracting new ones becomes easier. Focusing on the benefits our products and services offer to our customers demonstrates true value.  

Roger Peters Livestock Insurers, Inc.

Welcome Roger Peters Livestock Insurers, Inc. to the PPP Design Family. Roger Peters Livestock Insurers, Inc. is a family owned and operated business insuring America's horses since the 1970's.  The Roger Peters Livestock Insurers website is a responsive design that can be viewed on many devices. Visit the website to find out more about Roger Peters Livestock Insurers, Inc.

Rogers Peters Annual Memorial Horse Show

 The Rogers Peters Annual Memorial Horse Show is an annual spring event featuring the Special Troopers Adaptive Riding School (S.T.A.R.S.). Special Troopers Adaptive Riding School has been providing animal assisted therapies since 1984.

From the STARS Website:
"STARS is a non-profit organization and an important community for families and caregivers, providing a unique form of support, respite, release, and understanding."
#########    Just for Grins    #########  
Words Of Wisdom? 
1. The most important thing to learn in chemistry is never lick the spoon.
2. A positive attitude may not solve all your problems, but it will annoy enough people to make it worth the effort.
4. I was such an ugly kid. When I played in the sandbox the cats kept kicking sand on me.
If corn oil comes from corn, where does baby oil come from?
It’s so simple to be wise. Just think of something stupid to say and then don’t say it.
The trouble with being punctual is that there is usually no one there to appreciate it.
8. I think My drinking team may have a bowling problem.
9. I have to exercise early in the morning before my brain figures out what I’m doing.
10. I ran three miles today. Finally I said, “Here Lady take your purse.”
Links of Interest Monthly Tip

Denison Links 
Area Website Directory, Recipe Database, Family Resource Links, and E-Minder

 Monarch Country  
Highlights, Scores, Schedules and More..

Marketing Edge Blog
Marketing tips and Commentary

Adding Relevant Content
February 2018 Marketing Edge Blog Post

Roger Peters Livestock Insurers, Inc.
Livestock Insurer Specializing in Equestrian Coverage.

Special Troopers Adaptive Riding School
Provides Animal Assisted Therapy for People with Disabilities.

onlinefun Free Games
Need a break? Visit onlinefun for free games. 

WPS Office 2016 Free 

From WPS website:

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You can install WPS on up to three devices, 1 PC and 2 Mobile. You can also read, print and save to PDF.

WPS Cloud Storage is also available as well as premium additions of the software.

Find out more about WPS Office 2016 Free

Contact: PPP Design

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