This Issue:

Marketing Your Site
What's New
Hot Tip
Hot Links
Just for Grins

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February  2010

Volume 96


Marketing Your Site

What's New ?


Miscommunication is the first step in building tensions in business relationships. Often miscommunication is caused by the lack of a response or an inappropriate response from one business to another. Avoiding communication gaffes is not always under our control and often leads to lost sales or disagreements that could have been avoided. A recent study showed that in 2009 19.9% or about 20% of all commercial emails went undelivered. That is one in five business emails that didn't reach its intended destination.

Imagine this scenario: John at XYZ Company sends an email to Mark at ABC Company that states. "We will have met all deadlines by February 4th and expect to complete the project by February 10th." Mark from ABC responds, "Is there any way we can get this done by February 5th, this is crucial to our product rollout." But Mark's email never gets delivered to John. A few days later, assuming Mark is O.K. with the February 10th completion date, John sends out another email saying, "I am certain you will be happy with the final results, we will have no problem completing the project by February 10." What happens next? Mark thinks John has completely ignored his request for an earlier completion date. John is totally oblivious to the fact that his last email probably infuriated Mark. While both parties are trying to communicate in an appropriate manner a communication device has let them down.

How can miscommunication like this be avoided. If email is being used to communicate in commercial transactions it is important to use and accept read receipts. This informs the sender that an email sent has been received. If no return receipt ever arrives the sender knows there may have been a breakdown in communications. The sender can send the email again or call to make certain the information arrived. This simple strategy can alleviate the bulk of miscommunication caused by email transfer of business information. A read receipt also helps determine whether or not someone is responding in a timely manner. If I send an email late Thursday afternoon and do not receive a return receipt until Monday morning, I will understand that the person did not receive the email until Monday and that is why the person did not respond on Friday.

Email communication has it's advantages, fast, low cost and unlike the telephone it is easy to attach documents but it shouldn't be relied on with out procedures in place to assure delivery or you may just be missing part of the conversation.
Are You "Near Me Now”?

You have probably seen the cell phone service commercial where the question, "Can You Hear Me Now?" is repeatedly asked. It was and still is a very effective ad. Google has rolled out a service available to IPhone and Android Users that is reminiscent of the prolific ad. The service called "Near Me Now" allows these smart phone users to select a category and search for businesses near them at that moment.

“Near Me Now” requires that you let Google identify your location, many wonder what exactly this means but it is assumed that you must enable Google's "My Location Feature". Once your location is identified you will see your location and a "Near Me Now" link on the Google Mobile home page. Select a category from Restaurants, Coffee Shops, Bars, ATMs, Banks and more. Drill deeper for reviews, hours of operation and more info like that found on Google Maps.

Clicking the "Browse More Categories" link activates Google Local Search, a service rolled out last fall. Local search helps find other businesses like service stations, theaters, malls and more. Selecting the "Explore Right Here" option allows you to browse what Google considers the most popular locations in your current area.

Some small businesses are concerned that the service will exclude them but as always great service, an up to date website, and quality business practices will win out in the end. Currently available in the United States only and limited to specific OS versions of IPhone and Android, the Near Me Now service is a promising service that may forever change search for smart phone users.

Remember last years Rewind to the 50's event in Denison? Well, this years Rewind Event is Rewind to the 60's. The day long event takes place June 19, 2010. Check out the tentative schedule using the link above or the link on the home page of Definitely Denison.

    Just for Grins    

Exercise Or Not To Exercise

1.  My grandmother started walking 5 miles a day when she was 60. She is now 97 and we don't know where she is.
2. The only reason I would take up jogging is so that I could hear heavy breathing again.
3. I joined a health club last year, spent $400. Haven't lost a pound. Apparently you have to show up.
4. I have to exercise early in the morning before my brain figures out what I am doing.
5. I don't exercise at all. If God meant us to touch our toes, he would have put them further up our body.
6. I like long walks, especially when they are taken by people who annoy me.
7. I have flabby thighs, but fortunately my stomach covers them.
8. The advantage of exercising every day is that you die healthier.
9. If you are going to try cross country skiing, start with a small country.
10. I don't jog - it makes the ice jump right out of my glass!


Hot Links

Hot Tip

Denison Links 
Area Website Directory, Recipe Database, Family Resource Links, and E-Minder

 Monarch Country  
Highlights, Scores, Schedules and More..

PPP Design Website Design Marketing Checklist
A categorized website design marketing review.

Help Files and Tutorials
Tutorials provided by PPP Design and BT Computers LLC.

Definitely Denison
Find out More about Denison (Where to shop, eat and stay)

Google Mobile "Near Me Now" Blogspot
Blog Post about Googles "Near Me Now"

Fruitful Software Free Productivity Software
Three free productivity software programs


Free Productivity Software

Fruitful software has recently made three productivity software programs free. Each requires a free registration key which is available at the link below.

The three programs include:

TaskManager 2
BookmarkManager 2
NoteKeeper 2

Click the link to the left of each product registration key for a full description, summary screen shots and more.

Fruitful Software Free Productivity Software

Review the system requirements for each product on it's summary page.



Contact: PPP Design

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