Picture of PPP Design
PPP Design
Website Link

Authors  Contributors

PPP Design

Make It simple


Many people think a website will automatically increase their sales. If your website does not get to the point quickly it may not help your sales at all. Some websites expect visitors to dig through their content until the visitor figures out exactly what it is that the website is selling (and trust me, every website is selling something). To make the conversion process even more difficult, these same websites often think that once a visitor figures out what the website is selling they will explore the site until they find a way to contact the owner or purchase a product or service.

Make it easy for your visitors. Visit your website with an open mind, can you tell what you sell in less than three seconds? If not, your customer can't either.  By the way, most people decide whether your website has any value to them in less than three seconds. If your visitor can't tell what you sell, they are gone. And guess where they go? No one appreciates a cluttered website more than a competitor.

Have you ever watched a dog when you hold out a treat? They will typically run around, spin in a circle, perhaps even jump in an attempt to get the treat. If you hide the treat behind your back they stop and look around like they are lost. Some will bark because they are upset that they can not find the treat. Wait long enough and the dog will start to wander away, sniffing the ground as they continue to search for the elusive treat. We as people are not all that different. When we arrive at a website we expect to see what we came for (the treat). We may even get a little excited if it is right there in front of us and easy to obtain. If we cannot see what we are looking for we will soon wander off. We then continue to look or sniff around until we find the elusive treat some where else.

Remember this key point. People don't think as much about your business as you think they do. They have no reason to. People want your business to be there for them when they need or want you. No digging, no searching, no jumping around. Just be there. In other words, make it so easy to purchase your product or service that a child can do it. Trust me, no one will ever be insulted if they visit your website and it is easy enough for a child to use.

If you sell online make certain you have large buy now, order here or add to cart buttons available to your visitors. Make it simple for them to purchase your product or service. If you are not selling online, then make sure it is easy to contact you. If you do not put the treat right in front of your visitors you are barking up the wrong tree.

RSS Feed Link

Tags:   simple | easy | buy now | selling online | product | service | website  

Comments Policy Comment Policy
Comments Policy Close

Comments should be viewed as a conversation between two people. Please consider this an interactive discussion and act civilly.

All comments will be approved by a moderator. Although we would like to post every comment submitted immediately, site safety and our family friendly theme does not allow it.

Comments considered or deemed to be obscene, vulgar, cruel, pointless, embarrassing or harmful to this site, in poor taste, accusatory, flames, personal attacks, duplicates or spam will be edited or deleted.

This site is the final arbiter of whether or not a post falls in to one of the above categories. Whether or not a post or comment is displayed will be at our sole discretion and will not be limited by the previous description(s).

Please do not repeat posts, post comments under another persons name or post comments under multiple names. Any of these may cause you to be banned from future posts.

A valid email address is required to post comments, they will not be publicly displayed, published, shared or sold to a third party. Your email address may be used by the moderator to contact you privately.

Please avoid offensive, crude or innapropriate words, terms and descriptions in your comments, this blog intends to be family friendly.

Please do not post comments that detract from the general theme of the blog post and other comments, these can disrupt the "flow" of discussion and may not be approved.

The individual or organization authoring a given blog post may or may not be available to respond to your comments.
The moderator may or may not forward comments to the blog author.
The blog Author may add a response to the blog comments, reply to comments by email or may not be available to respond at all.
Please do not be offended if there is no response to a blog comment, all posted comments should add to the general discussion and not focus on personal questions. Personal questions should be directed to the blog author or you may use our contact form to contact the moderator directly.

Any and all comments posted to this blog are the sole responsibility of the person posting the comments. The blog owner, moderator, author or administrator are responsible for their own posts and comments and cannot be held liable for others comments.

When submitting a comment on this blog, you agree that any comments and content is your own, and to hold this site, and any representatives harmless from any and all repercussions, damages, or liability.

Please refrain from posting personal or private information such as your email, real address, phone number etc., this type of information may be removed from a comment or the comment may not be approved for display. For your protection, never share this type of information in  a comment.

If you feel copyrighted material has been used in a comment or blog post on this blog please use our contact form to notify us and we will  review the information then respond by removing the material in question, responding in a timely fashion or both. We respect the rights of others and will not knowingly display material copyrighted by others.

All blog posts are Copyright of this site or the respective Authors.
Copyright © 2012- 2019  PPP Design  All rights reserved.

Comments Unlocked Comments Email address will not be displayed

User Name: Web Design Website Date: 01/09/17 15:58:17

Great post. There’s some really inspiring designs in here. Proof that blog comments needn’t look dull. A good design will encourage more people to comment and engage with your posts.

Comment:Email address will not be displayed
Website:  Format:http;//www.sitename.com
*Enter Verification Code: 65914

* Required
All comments will be reviewed before being displayed. See the comment policy on the right side panel.