| |
|
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Y N |
Is your domain name on all correspondence, bills,
receipts, business cards etc? |
Do you list your domain name on all
advertising? Print, radio, television, signs, flyers etc. |
Y N |
Y N |
Do you have signs, posters or
flyers with your domain name prominently displayed at your business?
|
Do you include your domain name on
all promotional items, (Pens, key chains, hats, etc.)? |
Y N |
| |
Reciprocal Links & Link Development |
|
Y N |
Do you have links to at least 3 relevant, related sites
on your website? |
Have you developed reciprocal links for your site?
(link's to and from relevant sites) |
Y N |
Y N |
Is your site linked to and from at least 3 local,
non-competing businesses? |
Contact
other websites and place their link on your site if they will exchange links with you. |
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| |
Email |
|
Y N |
Do you use a professional email address, such as: "you@yourdomain.com"
|
Do you respond to email inquiries within 24 hours
(business day)? |
Y N |
Y N |
Do you have a pre-packaged lead response including your
domain name (PDF, Ebook, etc) for email, phone, or written inquiries?
|
Do you use an email signature that includes your domain
name on all email. |
Y N |
| |
Website Content |
|
Y N |
Do you offer any free downloads from your site? (E-book,
screensaver, etc) |
Do you offer polls or quizzes on your website? (These
can generate return visitors) |
Y N |
Y N |
Do you update the content or a portion of the content on
your website regularly? |
Do you offer News or Headline Links, Stock Quotes, or
Weather on your site? |
Y N |
| |
Online Marketing |
|
Y N |
Do you make contributions to forums or news groups that
relate to your business, and include your signature or domain name? |
Do you verbally tell customers or potential customers
about your website? |
Y N |
Y N |
Do you write articles or press releases regarding your
area of expertise and include your site address in the submission. |
Has your website been submitted to online directories
such as DMOZ or submitted in Industry Specific Directories? |
Y N |
| |
Marketing Websites for Retail Stores
(skip this section if you do not have a retail store) |
|
Y N |
If you sell retail items, do you sell them on E-bay and
add a link to your site? |
Do you offer periodic sales or discounts on your
website? (Retail) |
Y N |
Y N |
Can visitors purchase your retail items online? |
Do you utilize an online order processing and tracking
system for your retail items? |
Y N |
| |
Website Hosting |
|
Y N |
Do you host your site on server space dedicated to your
website? |
Is your website hosted on a server without outside
advertisements? |
Y N |
Y N |
Does your website reside with a professional web host
with minimal down time and professional support? |
Is your site hosted on a server that is also used for
internet access? |
Y N |
Y N |
Is your website hosted on servers
that allow the use of direct domain names such as;" www.yoursite.com". |
Thank you for completing the
checklist. Please click on the score button below to find out how you did. |
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